Greening Arizona with Endurant Turf Colorant

Painting brown grass green alleviates water demands, appeals to customers

Geoponics Corp visited Arizona to teach turfgrass colorant science and application techniques. These demos and seminars were primarily given to professionals who had already come across the benefits of painting grass in general, such as decreased water usage compared with other growing methods, and who are aware of Endurant turf colorants as the leading brand for its durability, natural look and non toxic ingredients. [caption id="attachment_1521" align="alignleft" width="660"] Arizona goes green with Endurant turf colorants as Geoponics meets with master distributor Fertizona, golf course superintendents and landscapers about best practices with the colorants.[/caption] East Coast based Geoponics, with its headquarters in Naples, Florida and its primary manufacturing facility in Greenville, South Carolina, headed west recently for demos, trainings and expansion opportunities. Two of Geoponics technical experts visited Geoponics' master distributor on the West Coast, Fertizona. Geoponics prides itself in the product lines, which include the Endurant landscape colorants line, as well as a line of soil surfactants and other tools that help growers and property managers address their challenges while being environmentally-conscious. Along with those products, Geoponics is a leader in education, which was a large part of the visit to Arizona.

Geoponics' turf experts spend a week in Arizona:

• Showing landscaping companies how to paint grass
  • A lot of the grass in AZ is overseeded.
  • Many lawns are not overseeded.
  • Arizona's grass is mostly dormant Bermuda grass in the wintertime, whether on a golf course or a lawn.
  • So, if the grass is not overseeded, then it is brown in winter.
  • Overseeded grass may have transition challenges where a turf pigment (Endurant TE), grass paint (Endurant FW, PR or Premium) or a combo, such as the hybrid pigment and paint Endurant Flex, can be help.
• Provided demos and seminars with Genesis Landscape among other companies, as well as HOAs to reduce water usage and overhead costs while maintaining green grass in home lawns and home owners' associations' common areas.
• Putting together spray equipment
• How to use the wheel sprayer
  • A wheel sprayer makes painting edges easier, faster and more accurate:
    • There is no need to have another person hold a piece of cardboard or another object to help create the paint line.
    • Prevents overspray of paint on nearby surfaces, such as concrete, pavers or other unwanted areas (pre-wetting the unpainted edge also helps)
    • Creates ideal lines for a professional finish
    • See video on Instagram and TikTok 
• Visited with golf courses using the product this year
  • Some used Endurant instead of overseed
  • Some used Endurant in a practice called hybrid overseeding to enhance the color of the overseed
• Prepared for televised events, including the 2021 WasteManagement Phoenix Open at TPC Scottsdale (See our next blog for more)
  • TPC Scottsdale uses a combination of Endurant FW and Endurant TE to get TV-ready
  • This combination of colorants, the Endurant Fairway paint mixed with the Endurant Turf Enhancer pigment, makes for a uniquely TPC Scottsdale look that appears nearly flawless under the scrutiny of high definition television (HDTV)
  • Increasing distribution options in the West
    • Created a new retail alliance with Sprinkler World to carry Endurant products.
    • Geoponics is looking for new distribution channels to open in Arizona in the coming months for landscaping, sports turf and golf courses
    • Landscape companies in Arizona are expressing lots of interest in Endurant
    • Geoponics values its master distributor in Arizona, New Mexico and California, Fertizona
• Traveling to clients this year was a little different because of the Covid-19 pandemic, but Geoponics still visited with several golf courses that used the product and they are really pleased with how Endurant works
• Thank you to customers in Arizona and to Geoponics' different distributors

~All in a week's worth at Geoponics See our blogs for more news and most importantly, please, SHOP GEOPONICS, or find our store on Amazon or ask about Endurant and our full line of products at your favorite distributor. Watch a short video clip of Geoponics showing landscapers in Arizona some best practices for applying non toxic Endurant turf colorant to a brown dormant lawn in Arizona: Painting AZ lawn