Contests through Dec. 27, 2020. Win a $500 Visa Gift Card by showing us how you use Endurant.[/caption]
As Endurant celebrates its 10th Anniversary, join in the celebration by showing the use of Endurant from any time over the past 10 years.
Approximately every two weeks from October 5, 2020 through December 27, 2020, there will be another chance to win a $500 U.S. Visa Card with a new category.
New contests begin on Mondays and end on Sundays, every other week, giving you almost 14 days to encourage friends and followers to boost your post’s attention to increase your odds of winning.
In the rare likelihood of a tie, Geoponics may choose the post that best portrays the benefits of the product.
Contestants may be required to verify their purchase of Endurant through Geoponics, a sales representative or a distributor upon request. The verification must be sent by email to geoadmin@geoponicscorp.com by end of business day on the Monday following the end of the contest or earlier if requested.

Joel Beason was a golf course superintendent for 10 years before joining SiteOne Landscape Supply as a sales representative. He has been with SiteOne for more than two years, now.
“I’m focused on applications versus install of plants. So, chemicals, fertility products, control products, that’s my line within SiteOne,” said Beason.
He was the superintendent at Moore’s Mill Club in Auburn, Alabama. There, Beason managed turf grass that did not go 100 percent dormant in winter.

Beason is experienced in using both pigments, such as Endurant TE, and paints, including Endurant Premium. Now, Endurant has a brand new product, a hybrid of pigment and paint, Endurant FLEX. The other Endurant turf grass colorant options include the original Endurant TC, Endurant FW (Fairway) and Endurant PR (Perennial Rye). Mulch and tree colorants also have their benefits.
“If we had an unusually cold winter or cold snap, often in the January or February timeframe, we could be on the brink of complete dormancy. Then, we made paint applications,” said Beason.
For the purposes of the Alabama golf club, he used a combination of pigments and paints but only on the greens. He did not use them on fairways and tees at that time.
“When I was at that golf course is when Endurant became popular on social media,” he said.
“We did our research and like everyone was saying, the superintendents and everyone, the consensus was that Endurant was the top of the line when picking brands,” said Beason.

Other benefits of Endurant include the ideal shades of green provided by the colorant. Secondly, Endurant offers longevity of color. Third, the service from Geoponics, the makers of Endurant is the best in the field, said Beason.
Application tips and other advice were easy to come by with Geoponics’ service. This is true whether as a superintendent using Endurant, or now as a salesperson working with Geoponics through SiteOne. Geoponics offers clients the best service possible.
“My go-to Geoponics and Endurant rep Brad [Driggers] is easy to get a hold of, follows up, helps with my clients and pricing and all that goes along with it,” said Beason.
On the golf course, Beason used a mixture of the handgun application technique and the boom spraying method on the greens. He used Endurant Premium, a rich dark shade of green on the Bermuda grass greens, he recalled.
“Selling in a territory where I once worked and having used the product, it really helps selling it,” said Beason.
SiteOne began offering Endurant to customers more than a year ago.
“I was so excited when I found out we would be able to sell it. It’s the most popular product out there. Especially in my area,” said Beason.
Most Endurant customers include golf courses, lawn care operators, universities, high schools and municipalities.

“University of Alabama really likes the product. Athletic Field Manager Jon Dewitt has been several places and used Endurant everywhere he’s been,” said Beason. “We do a ton of work with Alabama, in Tuscaloosa and with trendsetters having a good influence on others doing sports fields,” said Beason.
We’ve got Kathy Harrison, Supervisor of Athletics, at University of Alabama Birmingham, and the Birmingham Legion pro soccer team, started painting last year with Endurant, he said.
For golf, users look for ways to increase rounds and revenue on the backside, and that can be having the competitive edge of Endurant providing pristine color, getting tournament ready and/or TV ready.
LCOs, landscape operators, benefit from Endurant in multiple scenarios, also in terms of competitive edge, at least in terms of increased curb appeal for their customers. A short term chemical burn or herbicide application gone awry can be masked with Endurant while the grass recovers.
“There is a lot of opportunity,” said Beason.
The most eye-catching and competitive might be the athletic fields. The high profile fields they’re on ESPN and they want to be as green as possible in HDTV (high definition TV).
In transitions, an application of Endurant can help mask that dormant leaf blade as the bright green rye grass comes in as well, said Beason.
We get people enjoying Endurant’s quicker green up of Bermuda in the spring time as the colorant helps hold the heat, bring in that sunlight and naturally boost chlorophyll production for added agronomic benefits as well as aesthetic benefits.
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A dormant lawn painted in Oklahoma using Endurant Turf Colorant.[/caption]
Painting Grass Makes News: Putting Endurant Turf Colorants to the Test
Painting grass. “That still sounds bazaar,” said Jones. But in the past two years, people have become increasingly aware of the benefits so the oddity isn’t so off-putting, he added.
When people see it, they also have an interest, sometimes before they’re even aware of the benefits.
“They’ll say, ‘I know you painted that yard, can you come look at my house?’ Or another one I get is someone ordered paint online and it didn’t look the way the online ad showed it,” said Jones. “That’s because it wasn’t an Endurant product,” he added.
Even hiring helpers, he hears, “Why would you paint grass?” They see it and then they get it, said Jones.
“First time I saw it was not a commercial but news about water restrictions in California and in Texas,” recalled Jones. “I thought, that’s interesting and a viable solution for overseeding rye.”
Then, Jones got online and searched for turf paint options.
“Like 10 names came up, so I ordered 10 of those. I have about a two-acre backyard and set up a test lot for each one. I painted and watched it through the winter,” said Jones.
A clear winner was revealed among the test plots, he said.
“Everybody who came by was like, ‘that’s what I want my turf to look like,’” relayed Jones.
So rather than spending a lot of time researching the companies, he tested them for himself.
[caption id="attachment_1431" align="alignleft" width="660"]
Curb appeal is made easy with Endurant turf colorant applied by Nick Jones in Oklahoma.[/caption]
Expanding the Lawn Care Business to Include Landscape Colorants
It took some further testing to learn how to profit from it in a way that differed somewhat from the model of the lawn care business, which for the most part is about the speed in which the landscapers can complete a property. Colorant was about expertise and the savings came in forms such as water, seed and chemicals. The clients were a niche market.
“The first year was basically a learning year,” Jones said.
This encouraged other businesses to contract Jones, who had all the equipment and the operation down to a science rather than recreating all those efforts themselves, he said.
“It’s one thing to put it down and for it to look good. Phase two was to put it down in a way that you could repeat it for a profit in multiple yards,” said Jones.
[caption id="attachment_1432" align="alignleft" width="480"]
Adding a pop of color to grass using Endurant turf colorant brings growing business to lawn service professional Nick Jones.[/caption]
Tips and Tricks: Benefits of Endurant Turf Colorant
In that year he learned the best equipment for various site conditions; different shades of Endurant ideal for particular species of grass and yards; how clean the property needs to be; and other tips and tricks for ideal results accomplished efficiently.
He outgrew Perkins. The past two years, Jones has stretched his business working with other landscapers in Oklahoma City and Tulsa.
“With Endurant, we have a guaranteed look at every job. In Oklahoma, with weather being what it is, people are spending a lot of money on overseed and they don’t know how it’s going to look,” said Jones. “A lot of times that’s poor,” he added.
He uses Endurant to take the guesswork out of the equation.
“You know what you’re going to get with painting. That’s kind of the number one thing with it,” said Jones.
The species of grass leads not to just desiring a specific shade of Endurant, but also to applications benefits.
“Overseed over dormant Bermuda grass is dependent on rain and temperature being right,” said Jones
However, with Fescue, which often maintains some color, the look is different.
“You can just go over the top of Fesuce and it looks like a million bucks. You can save on water. You never deprive the plant of nutrients, but you can cut back a bit,” he said
[caption id="attachment_1429" align="alignleft" width="660"]
Home owners and real estate professionals enjoy the benefits of Endurant turf colorant applied to dormant turf as an extra lawn service in Oklahoma.[/caption]
Sports Fields & Businesses: Effects of Covid 19
In addition to home lawns, properties for sale gain curb appeal, while businesses and athletic fields also benefit from the colorant.
“If you have two businesses say on opposite corners, across from one another, such as two gas stations, people will go to the one with the better looking lawn,” said Jones.
“If your gas station is green and the neighbor’s is brown, people are naturally drawn to the green,” said Jones.
That’s the same with a home lawn, property for sale or an athletic field.
Sports teams are at least as competitive. Softball and baseball fields are increasingly finding the benefits of colorants, often while at visiting another team’s well-maintained field.
“If you overseed, it’s really hard on coaches and managers to have it look good for the summer,” said Jones.
Due to Covid 19, baseball season started and then got shut down in spring 2020.
With uncertainty remaining into fall and another season on the horizon, athletic field management choices are likely to change.
“We don’t know if we want to put that much money and time into overseed and then the season is ended early again. Overseeding some and then painting is an option. Or paint it so you’re not out the time. It’s most cost effective. That way, if you lose the season, you don’t lose that time and investment,” said Jones.
[caption id="attachment_1430" align="alignleft" width="660"]
Painting grass pays off for the owner of home and commercial lawn service companies in Oklahoma.[/caption]
Tricks of the Trade & Professional Painting Equipment
Endurant colorant varieties. Check out the full line at TurfPaint.net with additional options in pigments, including Endurant TE, and a new hybrid paint and pigment, Endurant FLEX.[/caption]
A Professional’s Personal Take on Using All the Various Turf Colors
“I personally use Endurant FW (Fairway) on the fescue. A little of “Fairway” goes a long way on the Fescue,” said Jones. “TC on Bermuda really looks nice,” he added.
Jones learned to blend for optimizing results.
“That’s where understanding the colors comes in. The Fairway (FW) gets dark quick. I use a lot of Fairway (FW and TC concentrate,” said Jones.
He also uses a base coat of FW with a top of Premium applied at different rates. “To get it to pop.”
The different grasses have different looks and base shades at different stages of growth and dormancy. Bermuda goes dormant in a whiter shade while Zoysia when dormant has a little more yellow, so Premium often brings that to the desired green shade.
Different landscapers he works with use different mixes and processes to get their desired look.
“Some people just want green but not with a lot of attention,” he said. “It’s different strokes for different folks.”
Most importantly, Endurant doesn’t fade to blue like so many other brands, noted Jones.
Having worked with marking dyes, pigments and paints, Jones points out: “Marking dyes go away pretty quickly. Pigment will erode to a not natural color. Paints will last. What we’re working with here with Endurant lasts for the longest duration,” he said.
He’s seen other lawn companies try to duplicate the look without knowing the products or process.
“They’ll quadruple the amount of marking dye or pigment on the yard. Ten or even 30 days later, it may look competitive to ours. But a month or two later, our yard is till holding color,” said Jones.
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Pinehurst, established in 1894, the host of the 2014 and 2024 US Opens, uses Endurant turf colorants to aid in providing its consistent natural look and ideal playing conditions all year long for the past 10 years. Take a look at the 5th Hole on famous Pinehurst No. 2 . Credit: Pinehurst.com[/caption]
“We couldn’t continue with overseeding and provide the firm and fast conditions, which is how course No. 2 is supposed to play,” said Jeffreys.[caption id="attachment_1413" align="alignleft" width="660"]
Pinehurst No. 2 Clubhouse[/caption]
“We let everyone know, we don’t have to overseed anymore,” said Jeffreys.The primary benefit to painting is that it provided better year round playing conditions. Using Endurant allowed all of the Pinehurst golf courses to have color without the disruptive late September overseed, said Jeffreys. No more overwatering to cause soggy, soft conditions in September. Instead, painting in October and November allows continual play throughout fall with ideal conditions.
“We don’t want them to ask, ‘when did you paint?’ We do not want them to say, ‘your paint looks good.’ We want them to say, ‘your course conditions are excellent,’” said Jeffreys.Endurant ensures Pinehurst accomplishes those intentions. Pinehurst maintains its look while improving playability using Endurant on the courses that have been dubbed “Perfectly Imperfect” for maintaining their natural look, which is also a testament to what Endurant organic colorants are meant to be able to provide, running the spectrum from the “see it from the moon, wow factor” aesthetic to the can’t tell the difference between natural green chlorophyll, overseed and the Endurant paint. That range of possibilities is made possible by the customization options of the several shades of Endurant turf colorants. [caption id="attachment_1414" align="alignleft" width="660"]
For the past 10 years, Pinehurst No. 2 Uses Endurant turf colorant on dormant Bermuda grass as Liquid Overseed.[/caption]
“We chose Endurant primarily because of the longevity of the color. It stays green longer. When it fades, it fades green. Otherwise, with other brands, it fades blue, becomes chalky looking or fades quickly,” Jeffreys said. “Endurant fades on tone. It doesn’t go changing color. So that is a big thing for us,” he added.
“Endurant provides a really huge business savings to have the flexibility,” said Jeffreys. “This past spring, we didn’t have to deal with rye grass that we had to continually mow when we cut the staff from 40 to five.”He added, “It was a warm year. We were mowing Bermuda grass early. So, I can’t imagine if it was rye grass.” [caption id="attachment_1416" align="alignleft" width="660"]
Pinehurst always looks to share golf industry knowledge, here hosting the 2018 USGA colorant seminar[/caption]
Spraying Endurant turf colorant on Pinehurst No.2[/caption]
Contests begin Sept. 1, 2020 and are planned through Dec. 27, 2020. Details on TurfPaint.net/blog[/caption]
The first category in the 8 Endurant Turf Colorant contests is showing your first use of any Endurant product over the past 10 years, including the NEW Endurant Flex. Contest starts Sept. 1, 2020 #FlexYourTurf #FirstTimesACharm[/caption]
Before and after photos show Endurant turf colorant on dormant warm season Bermuda grass.[/caption]
One of the challenges for some golf course superintendents, landscapers and turfgrass managers remains managing the transitions and transition zones, efficiently, economically, aesthetically and with optimal results agronomically-- all while providing optimal playing surfaces when applicable to golf courses and athletic fields.
Whether it's the time of year when turfgrass is transitioning from actively growing grass to dormant turf or the other way around, when dormant turf is on its way back in growing and producing chlorophyl, these in between times call for a flexible product, one that is in between two of Endurant's fan favorites-- Endurant turf paints and Endurant TE pigment.
Endurant colorant varieties. Check out the full line at TurfPaint.net[/caption]
Cherokee Country Club looks gorgeous year round as Golf Course Superintendent Jason Sanderson uses Endurant turf paint to get winter wow factor, color that pops and to avoid transition challenges.[/caption]
Using Endurant turf colorants as directed is easy and leads to success. Still, some users of Endurant have found ways to make the colorant fit their needs to a T.
In fact, the first area of the golf course that Sanderson ever painted were his tees. Often, golfers and members didn’t know they were painted and instead thought they were overseeded.
“Then someone noted how good the tees looked and asked, ‘well, why can’t we paint the whole golf course?’ ...So, we gave it a try,” recalled Sanderson.
That was 2010 and he’s been painting the course ever since.
Implementing art and science, Superintendent Jason Sanderson masterfully applies Endurant turf colorant during a winter frost in Knoxville, Tennessee getting one of the best looking courses year-round[/caption]
On a foggy day in Knoxville, Tennessee, it's still plain to see that Jason Sanderson has mastered the art of painting turf implementing agronomic science to avoid the litany of challenges caused by overseed by instead using Endurant.[/caption]
Credit: Four Seasons Costa Rica[/caption]
Remember that first double-digit birthday when you were a kid? One of your kids'? Grandkids'? Remember the excitement?
We want to share that enthusiasm throughout the year.
Geoponics has a lot of gifts, and we like to share them!
We hope you'll participate, and get rewarded for doing so!
Don't let stains delay the game. Endurant turf colorants won't mark up uniforms the way another top brand does.[/caption]
Other brands caused more staining to clothes, including some of the top brands.
The field studies of potential clothing blemishes on clothes after athletes contact turfgrass treated with colorants were initiated February 16, 2017.
When athletes make contact with the playing surface, colorants will adhere to the turfgras leaf blades.
[caption id="attachment_1290" align="aligncenter" width="660"]
Endurant turf colorant provides a full turfgrass makeover to this zoysia grass. The colorant stays on the field, not on athletes' uniforms! Before and after photos shared by Landscape Supply.[/caption]
In some cases though, some colorant brands other than Endurant also blemished clothing and for some brands the blemishing was significantly more than if the grass was left untreated with colorant.
K-State Turfgrass Research published the study in July 2017.
The study was led by Jared A Hoyle and Daniele L McFadden of Kansas State University.
"Effect of Dormant 'MidIron' Bermudagrass Colorant Applications on Clothing Blemishing" compared the blemishes created by four brands of turf pigments Endurant Premium left the least amount of blemishing, leaving no more blemishing on clothes than untreated turfgrass.
[caption id="attachment_1310" align="alignleft" width="295"]
Prevent clothes from becoming one big grass stain. Endurant turf colorants won't stain clothes like other brands, University study finds.[/caption]
According to the study, a brand called Envy left the most amount of staining on clothing that made contact with turfgrass treated with Envy grass paint.
The objective of the research was to determine if turfgrass pigments and paints blemish athletic clothing after the recommended dry time.
Endurant turf colorants, created by Geoponics, do not cause additional staining to athletes' clothes when compared with untreated grass.
As many athletes' clothes are quite expensive, the benefits for teams can be beyond aesthetic and into economic.
We're proud to share the results of the study.
Review the study by University of Kansas online: "Hoyle, J. and McFadden, Daniele L. (2017) 'Effect of Dormant ‘MidIron’ Bermudagrass Colorant Applications on Clothing Blemishing,' Kansas Agricultural Experiment Station Research Reports: Vol. 3: Iss. 4. https://doi.org/10.4148/2378-5977.7151"
Review the PDF of the study here:
Effect of Dormant 'MidIron' Bermudagrass Colorant Applications on Clothing Blemishing
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